One thing about the business I work in is that we are dependent on our customer’s feedback. When one of our buyers talks, we listen. That’s why when one of our customers told us that he had trouble reading our address; we looked into ways to improve our visibility to the street. We decided that getting a large address plaque would be a good way to improve the situation.

After having our plaque installed, we were all impressed with how much easier it was to see. We knew that from now on, no one would have a problem finding our office and we would not lose anymore business. We also decided to pass this good business practice on to all of our other branch offices. We know that some of them may be having the same problem and so we informed them that address plaques would make sense for them too.

The whole ordeal made me consider my own home. I thought that it would be nice to have an address sign at our house. I have a lot of visitors from time to time and I thought I would try to make it easy for them to find my home. I was glad I did and many of my neighbors have made positive comments about the sign. That made me feel like I made the right decision!